What and Where

IDEA1 is a mixed-use, full city block, development in downtown San Diego. Consisting of 292 apartments, office, and retail space for the popular Lola 55 restaurant. The project features a 16,000 square foot public/private plaza called the HUB, designed to build “community” among its residents and nearby neighbors. Programming of this space includes concerts, group exercise, an urban flee market, concerts, and dance performances.